I still have plenty of questions about how Google treats AI-generated content.
On the one hand, Google says they don’t care whether AI is used for content creation, as long as the content isn’t designed “with the primary purpose of manipulating ranking in search results.”
Automation has long been used in publishing to create useful content. AI can assist with and generate useful content in exciting new ways.
Google, Google Search's guidance about AI-generated content
On the other hand, people like Lily Ray and Glenn Gabe have shared many examples of so-called “mount AI” traffic graphs: websites that scaled content creation with AI, saw a heroic spike in rankings and traffic… and then watched their organic performance tank a few months after publication.
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本文节选自 Ahrefs 的《Google Does Not Punish AI Content It Punishes Bad Content》,原文链接:https://ahrefs.com/blog/google-doesnt-punish-ai-content/